sales

Account managers can help reduce churn and maximize ALTV by focusing on the ongoing post-sales relationship with the buyers.

Historically, post-sales employees ate up a small percentage of a sales organization’s staffing budget, often in the range of 20%, said Matt Bartels, the media practice lead at the Alexander Group.

Marla Newman, evp of digital sales at Meredith, said her team has expanded its post-sales teams as well, looking to add more growth.

Today, pre- and post-sales roles often eat up at least half of a sales team’s hiring budget, Bartels said.

Like so many things that happened this year, the growing focus on post-sales roles, which include areas such as ad operations, optimization, and production, began before the pandemic struck.

Like any good marketer, Silverman says he has sales figures proving his approach is working.

According to James, by 2014 his business did close to $2 million in overall sales.

Sales are best in Asia, London, the Middle East, and Russia.

He noted that some retail stores that benefit from Christmas sales still instruct employees to wish customers “Happy Holidays.”

One area that would immediately benefit is revenue from ticket sales.

If he is restricted to cash sales only, or is not protected by usage in selling on credit, he cannot do so.

The only sales he made were of small articles his competitors had forgotten or neglected to stock.

Both kinds of sales may be by deed or sealed contract as well as by parol or orally.

In such sales the goods are delivered to the buyer, but the title is retained by the seller until payment.

In two months his deposits from sales had amounted to something like a hundred dollars.