retarget

/ree-tahr-git/US // riˈtɑr gɪt //

重新定位,重定向,重定目标,重定位

Definitions

v.有主动词 verb

1
- : to aim toward or calibrate for a different target: to retarget missiles.
- : to change the goal, completion date, recipient, etc., of: We've retargeted the completion of the job.

A year ago Criteo’s stock crashed to a 52-week low after Google said it would block the cookies the ad tech vendor uses to retarget people in the Chrome browser.
The advertiser can then retarget to drive final conversions within that expanded audience.
While Slate soft-launched Slate Select this spring, it started selling a precursor months earlier, when it began offering advertisers the ability to retarget Slate’s podcast audience with ads on Slate’s website.
The feature restricts the ability to reach and retarget California residents.
This includes both paid search on Amazon and other marketplaces, as well as display media campaigns, such as Amazon DSP, in order to reach new-to-brand consumers and retarget loyal customers.