Also called big pharma . pharmaceutical companies, considered collectively: Pharma is expanding into China, hoping to replace local remedies with manufactured drugs.
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This younger generation of pharma CEOs is active on social media, which tells us they are not afraid of making their views public.
As they did last year, technology companies—either in the IT or biotech and pharma industries—constitute 40% of the top 25.
Big pharma companies like to argue that this is the cost of innovation.
Rich Gagnon, evp and health and wellness practice lead at Havas Media, said that pharma and health are two categories he’s seen increase spend, with a particular emphasis on targeting healthcare professionals.
Well, the pharma industry is certainly stepping up to play their role.
Whenever soldiers come home, big pharma finds new ways to medicate them.
But the end of Viagra as we know it signals more than just a change in the tides for Big Pharma.
The uneasy alliance between Pharma and medical research has also resulted in major scandals.
All the Bigs need their financial cut: Big Insurance and Big Pharma and even Big Hospitals and Big Doctors.
OxyContin is the brand name for a time-release version of the pain-relief opiate oxycodone produced by Purdue Pharma.
The appetite-suppressing hormones had been used in the Mexican pharma industry for years.